What is
PLANTESPRINGET?
Plantespringet is a limited-time initiative where your company or cafeteria truly makes a climate impact while inspiring your diners and chefs. During the campaign, both chefs and guests learn just how exciting plant-based food can be.
For some kitchens, serving much more plant-based food can be a big change. Don’t worry—we provide educational materials and recipes to fully prepare your chef. If you need extra support, we offer 1 hour of coaching with a plant-based chef.
Want to showcase your efforts to the public? Perfect. By joining Plantespringet, you have the chance to invite the press to highlight how your institution or organization is actively meeting climate goals and saving the planet. Taking the leap together is a story worth telling.
How it works
TIP TO REDUCE FOOD WASTE
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The Friday before the start, run a “Clear the Fridge” meal
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TIP TO REDUCE FOOD WASTE ✳︎ The Friday before the start, run a “Clear the Fridge” meal ✳︎
Sign up your kitchen
Why it matters
For chefs
You get scalable recipes, daily tips and mentor support as needed. We keep it simple, playful, and professionally strong—with room for your creativity.
Base recipes + variations (bowls, stews, casseroles, open sandwiches, hot dishes)
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Quick print guide for the kitchen: “Dish of the day,” “Checklists”
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Clear shopping lists and references to products/offers
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For leadership
You gain brand value, CSRD-relevant data and
pride in your organization for making a difference.
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Communication kit for intranet
and social media (QR, text, images)
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Potential press angles (local/regional)
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Measures of participation, satisfaction, savings, and message reach
For diners
The kitchen runs an inspiring month with plant-based dishes. Meals are filling and nutritious. Please provide feedback and share your favorites.
How to participate:
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Give feedback on daily dishes via QR code.
Share photos: @plantespringet • #plantespringet
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Collaboration & press
Want local or regional press coverage of your efforts? We’re happy to help with angles, quotes, and contacts.
FAQ
FAQ
After your application, we’ll hold a coordination meeting to see how we can fit this into your setup.
How fast can we start, and what does it take to plan?
We support you throughout the campaign to ensure success. With easy recipes, expert advice, and a plant-based chef’s guidance, we make it simple for chefs and guests to make a difference.
Do we get support?
When you join the campaign, you receive the logo, campaign materials, and support to activate your participation in press, social media, and physical materials in your cafeteria.
May we use your logo and campaign materials?
A 100% plant-based diet makes it easy to serve food without taking too many special precautions or making separate dishes. plant-based food contains no lactose, eggs, pork, cholesterol, fish, or shellfish. Recipes can also be adjusted to exclude nuts and gluten if needed.
What about allergies, special diets, and religious considerations?
You can join for as long as you want, but we recommend a month for a solid story, real impact in the kitchen, and among your guests. We know cafeterias have different needs, so let’s discuss options.